top of page

Services

I have the knowledge and experience to meet and exceed your expectations, and offer a variety of services customized to fit your specific needs. Learn more about the improvements I can help you achieve, contact me today.

Balance

Marketing Assessment & Brand Design

Set the Stage for Success

A solid foundation ensures a solid brand. I’ll help you to ensure you have the basis for a great marketing strategy and a vibrant brand. I use various tools founded in academic research and professional practice. I look to ensure your organization is set up for brilliant work and growth far into the future. These include:

  • Semiotic Analysis

  • Graphic Design and Composition Analysis

  • SWOT Analysis

  • Reputation Monitoring

  • Google Analytics- 

  • Organizational Assessment

Digital and Email Marketing Strategy

Reach Out and Really Touch Your Customers

80% Of consumers today claim recommendations in the digital realm as critical to their purchase choices. This includes social media, paid search, and email. I work with you to create a marketing mix that makes sense for your business. No standardized templates here. I work with you to create a model that works for you including:

  • Email/Newsletter Templates

  • Social Posting Schedules

  • Paid Social Ads

  • Google Ads

  • Earned Media Engagement

  • Audience Growth Strategies

Digital social media
Implementation Planning

Partnership Development

1+1 = 4

For startup and growth brands, partnership can be one of the most effective tools in the tool box. Done thoughtfully and strategically, partnerships can drive results and growth beyond what either partner could hope. Done haphazardly, partnerships can damage multiple brands and drive down value for all partners. I use thoughtfully planned out and researched strategies to discover, engage, strategize with, and facilitate execution with partners that make sense for your brand. I don’t pick from a stable of partners. I strive for organic and authentic relationships.

Public Relations

Make an Emotional Connection

Public relations is more than writing press releases and spamming them to all of your contacts. Public relations takes careful planning to effectively manage a brand’s reputation. Along with press releases, effective public relations work entails working with the media, activating your brand IRL for customers, recruiting vendors, and effective story-telling. I work to define your story and create a holistic strategy that addresses all concerns raised in a specialized marketing assessment. I have the tools to bring your brand to life for customers to experience and help them grow to love you.

Parallel Lines
bottom of page